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The Institutional Pathology that Took Down James O’Keefe

Club 14 Fitness


By Dr. Robert Malone, 2-21-23

The moment of greatest achievement often carries the greatest risks

Editor’s note: It is huge that Project Veritas’ own board has taken down the Founder who has accomplished so much for freedom, at the moment of his greatest triumph with the Pfizer revelations. Is this just organizational pathology, did O’Keefe deserve it, or is it a coup by corporate or Deep State actors? They didn’t bring down James O’Keefe- just Project Veritas. Also read today’s COVID & Coffee blog posting on this.

James O’Keefe, founder Project Veritas, at the Values Voter Summit in Washington on Oct. 12, 2019. (Samira Bouaou/The Epoch Times)

Was this really due to the long arm of Pfizer as so many assume, or was it just old fashioned jealousy and fragging which has cleaved James O’Keefe off of the “Project Veritas” organization which he built to support his passionate activities?

I have seen versions of this sad story play out time and time again. Yet another version of the very human social forces that prevent our species from reaching its full potential. Whatever his personal character flaws may be, my heart goes out to James O’Keefe. From where I sit, this appears to be yet another case of an innovative, hard working, highly motivated leader brought down at the very moment great achievement by the pettiness of the small minded.

Vague accusations of financial impropriety which can be alternatively interpreted as necessary expenses (“Black Cars” = Uber, for example) have been deployed into the hyper-partisan charged environment of the public sphere. How is that professional or productive for the overall cause?

To all who lead or aspire to lead a non-profit (or not-for-profit) corporation, beware, and learn from what has just transpired. Selecting the composition of your non-profit board of directors can be extremely dangerous. The problem with seeking “big donors” and offering them a seat on your board of directors in exchange for donations (“Give, Get, or Get out”) is that you are essentially selling off the autonomy of your organization in exchange for operating capital. Whether the non-profit is set up to support a breed of horse, a vaccine company, a think tank, or an investigative journalism enterprise, again and again I have seen the moment of greatest triumph get transformed into a moment of organizational failure in an orgy of finger pointing, accusations and acrimony.

As a species, we seem to have an odd habit of repeatedly hammering down the nail which sticks up above the others. And this often happens at moments where there has been some major success which abruptly alters the status relationships within an organization, “movement”, alliance, or other human group endeavor. Jealousy is a powerful emotion, and can be hard to resist.

You can find the perspective and official statement of the Project Veritas Board of Directors here.

I personally find the observations and insights of Jeffrey Tucker of the Brownstone Institute on this topic (below) are closely aligned with my own experience. Originally published by the Epoch Times, they are republished below with permission of the author.

Non-profit founders, beware. Select your board with great caution, as at the moment you succeed in achieving our objectives, you may be at greatest risk from the people behind your back that you thought were fully committed to your cause.

And for the rest of us, please try to resist the urge to “Badjacket”, backbite and gossip.

Bad-jacketing is a term for planting doubt on the authenticity of an individual’s bona fides or identity. An example would be creating suspicion through spreading false rumors, manufacturing evidence, etc., that falsely portray someone in a community organization as an informant, or member of law enforcement, or guilty of malfeasance such as skimming organization funds.[1]

Churchill, Ward; Vander Wall, Jim (2002). “Assassinations and Badjacketing”Agents of Repression: The FBI’s Secret Wars Against the Black Panther Party and the American Indian MovementCambridge, MassachusettsSouth End Press. pp. 49–51, 199–217.

This is how we make ourselves weak, and how we strengthen our opponents. When passions are high, it is easy to make mistakes, and to let the fear and paranoia of our lizard brains overtake common sense.

Always keep in mind the wisdom of Frank Herbert (“Dune”):

Fear is the mind killer.

I must not fear. Fear is the mind-killer. Fear is the little-death that brings total obliteration. I will face my fear. I will permit it to pass over me and through me. And when it has gone past I will turn the inner eye to see its path. Where the fear has gone there will be nothing. Only I will remain.

The Institutional Pathology That Took Down James O’Keefe

By Jeffrey A. Tucker

February 20, 2023Updated: February 21, 2023


From the outside, it seems crazy. James O’Keefe as head of Project Veritas took the organization to new heights of fame and achievement of its core mission. His cage match with a Pfizer director—which took incredible guts—made for some of the most remarkable real-life footage in years.

And it spoke to exactly what people were wondering: just how rotten is this company that sold billions of vaccines that didn’t work?

One might suppose that this would be James’s moment, one that would guarantee him a lifetime position and true notoriety. And what a remarkable fundraising opportunity! After that film came out, I had friends texting me to join them in contributing because this organization was doing as much as anyone to right the wrongs of our age.

One might suppose that this would be the perfect time to build on success.

Alas, James has been pushed to resign as head of the organization. How is this possible? It seems utterly crazy.

Without knowing any of the details in the complaint against him, this episode has all the earmarks of a terrible institutional problem in nonprofits we’ve seen many times before. All it takes is a remarkable public-relations success, and a big infusion of funds, plus a weak, jealous, and confused board using disgruntled employees as shields for their misdeeds.

The board develops a backwards-looking focus, taking apart whatever the success was. Why did management take such huge risks with money and reputation? Why didn’t the head of the organization consult with the board before going ahead? Why didn’t the head follow industry-established best practices? How come the organization’s president did not do something different that would supposedly better establish long-term success? Above all, why is this guy getting all the attention and the rest of us none?

Other jealous insiders within the company start consulting with the board and the plot is hatched. All it takes is a fake investigation, some claim that the guy at the top is making everyone work too hard and this creates a burned-out staff, or really any other kind of malarkey you can dream up. You can fill in the blanks with fake complaints and there are always and everywhere there.

The scheme usually involves fake claims of financial improprieties, such as drawing attention to office-party expenses or chartered flights—anything to make management look like bums and robbers who need to be monitored and controlled by committees hand picked by the board.

Once the decision is made to oust the guy, he really has no chance. All that remains is the need to find a pretext. Next thing you know, the unthinkable happens: the hardest working, most innovative, and most effective person at the top is out. The board gets to keep the money. The disgruntled employees get their pound of flesh. Everyone who stabbed the guy in the back gets a raise.

And life goes on.

I’ve seen this many times over decades where nonprofits kill the goose that lays the golden eggs. The fate is always the same. The organization maintains some name recognition and funding but the achievements gradually die and they become a letterhead where the fame is only the past. This is the triumph of bureaucracy over achievement. It’s a tragedy but unfortunately very common. And extremely wicked.

Part of the problem traces to the legal structure of nonprofits. They are not owned by anyone. The board hires the president and the president hires the staff. The board is unpaid which usually means that they have no reason to be involved in the operations. But all the while, they have a sense that they should be controlling things even though they rarely understand anything about the operations.

There is the additional problem that donors have no means to get their money back. They give based on successes, not to provide a living for the bloated staff much less feed the egos on the board. But once they give, the nonprofit managers and board can do anything it wants. In this sense, they are not like investors who can sell the stock anytime. The nonprofits have no legal obligation to give the money back.

On the heels of great success and personal fame for the president, the board can get a faction that grows resentful of the successes of the organization and, especially, the person making it all happen. They believe that they should be in charge and that they deserve more credit. They also tend to resent the president who is not very interested in consulting much with the board. Indeed, that is precisely the reason for his success and the success of the organization.

But knowing full well of the power they have, they decide to make it clear who’s boss. That guy who thinks he is such a big shot—really he is only a hired hand!—must be brought down to size. They always tell themselves that they are serving the good of the organization. It’s not true. What they are doing is putting the bureaucracy ahead of the mission. They are also essentially robbing the donor base.

James will need to start over with a new organization of course and he will gradually come to recreate his previous achievements and go on to new heights. But it is not easy. Project Veritas was something in which he had heavily invested himself and his reputation. Now it is like he is starting over. He has the strength to do this but it is also very demoralizing.

I once came to a moribund nonprofit with a creaky old website and no real achievements and worked with some people to get things on the right track. I recall asking a few people: “If we achieve our goals and bring in new money and build this brand to new levels of fame and make good on the mission, do you think we will have fewer problems or more?” They all intuited the answer: more. They didn’t know why or how. That is, of course. what happened because that seems to be always how it happens.

The tragedy of this sort of thing of course is that it punishes achievement, rewards pettiness, and builds bureaucracy. So the next guy who inhabits that position spends his days doing nothing except brown-nosing those who control the levers of power. He doesn’t get fired but neither does he achieve anything. And the organization goes on for many years and even decades living off its past both reputationally and financially.

For someone like James, he really cannot ever be a good bureaucrat. And therefore he will continue to deal with similar problems in his life. Sadly, this is how it is for high achievers who take big risks and accomplish great things. They are called entrepreneurs. We admire them even though we tolerate societies that punish them mercilessly.

To be sure, it very well could be that Pfizer or Big Pharma or some other nefarious force has infiltrated the board of directors of Project Veritas. I’m only saying that the same fate could happen even if that did not happen. A successful nonprofit has baked within it all the pathology one needs to oust their greatest asset.

Unjust dessert seems always to be their fate in a world of envious organization men and systems that are structured to grant security only to those who follow the rules and otherwise do nothing. It’s a problem in all organizations but it especially afflicts nonprofits and governments. But what choice does someone like James have except to keep on being great at what he does? A true achiever will never let even huge setbacks stand in the way of doing what is right.

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The views and opinions expressed in this commentary are those of the author and do not necessarily reflect the official position of Citizens Journal Florida.

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